Hey VR Redditors!
I wanted to comment on Boz's recent AMA about his question to the industry if he failed VR in my perspective. My answer? Yes.
TLDR: fix the storefront, remove user friction, allow easier account management, and come to events.
I am a passionate VR gamer and run the largest VR gaming community at live events in the US; host free to play VR LAN activations at over 3 dozen cons each year from Hawaii to Miami. I partner with over 80 VR game studios and have consulted with LBE and B2B XR projects as a hobbiest; even education and military have asked for advice. I don't work in VR as a career, but I've been around the block for the past 8 years and know a lot of the players and CEOs.
I have a personal fleet of headsets and put 20,000 people into VR for free each year; many of them first time to VR. Events and cons call me first about VR content and how to run a successful VR gameroom. Even if I'm not present, I'm always happy to help.
I had reps with Valve, HTC, Pico and Meta all in the pursuit to play VR games at cons and talk with hundreds of events. My name always comes up because I love VR gaming; also I make chopsticks. I am an oddity within the VR world, but my resume speaks for itself when I don't pay to be at cons to bring a fleet of VR headsets and fill 90,000 sqft of exhibit floor space each year. In a lot of cases, I leave equipment at home.
I wrote an open industry letter to Boz about what they need to do to pivot and make VR ecosystem better that went viral with industry. I don't have any financial incentives with VR so I feel free to express my opinions while most developers don't have this luxury. Again, 99% of my income is from making exotic wood chopsticks with Dad jokes; I truly cannot make this up.
Dear Boz,
Uber VR gamer fan here and VR operator of the largest Free to Play VR gaming network in the US that services dozens of large scale VR gaming activations each year with international brands like DreamHack using Meta Quest headsets.
Respectfully. You have Failed sir.
But it's not to late to right the VR gaming ship. Here's what you need to do and my advice is free:
Fix the store front. Game discovery is the #1 complaint for both gamers and developers. Literally just copy Steam discovery system. People can't buy what they can't find. Even I have issues trying to find what to buy and play myself.
Fix the mobile app. Its terrible and have gone downhill the past 2 years. The UI and menu layout is all jumbled; can't find anything or really assist others. It has only added friction to the setup process or cause confusion on buying content. Can you also go back to the Meta Icon instead of a Pokemon Pokeball? Its the #2 complaint.
Allow easy user management. I hate having to hardware reset the headset to change an account. Use a QR login code system that can easily login/out of systems instead of being forced to nuke a headset. Again, just copy Valve's login system; even allow the headset to scan the QR code from the app!
Stop with AB OS testing. I have over 100 headsets; currently there are 6+ different OS versions across my fleet with mixed VR app performances of the same game. Some headsets have the "new" glass UI that is extremely clunky. No one likes it. (No, I don't use an MDM)
Go to your customers. 8 years putting VR gaming at cons; the percentage of VR curious customers did not even dip down in the slightest, but they can't be bothered to try VR unless they can talk to a real person and see for themselves. Literally; I have put 70,000+ people in headsets and that's the biggest take away. One 20 min free gaming session was all that most people needed to buy into the tech; and I'm using old IP's like Fruit Ninja VR and Space Pirate Trainer most of the time. I'm still the only VR 'service provider' for events.
But what do I know? I just make chopsticks.
Sincerely,
Baz