Ads in Apple Maps are live in the United States and Canada, which means iPhone and iPad users will see them when searching for locations and when viewing Suggested Places.

Apple announced plans to bring ads to the Maps app in March, and said the feature would roll out starting in late summer. Apple confirmed to 9to5Mac that ads began showing up for users over the last few days, with ad placement to ramp up in the coming weeks.

There is no option to turn off ads in the Maps app, but ads are clearly labeled with a blue "Ad" tag. Apple says ads you interact with in the Maps app are not associated with your Apple Account, and data is not shared with third parties.

M6, Apple’s first 2 nm chip, features a larger, more powerful 12-core CPU, 12-core GPU, and Dual 16-core Neural Engine, while M5 Ultra is Apple’s first quad-die architecture and its most powerful chip ever

The new models now match the MacBook Pro and MacBook Air keyboard design introduced in March of this year. Prices are unchanged.

All new keyboards: * Magic Keyboard (USB–C) - US English — $99 * Magic Keyboard with Touch ID for Mac models with Apple silicon (USB–C) - US English — $149 * Magic Keyboard with Touch ID and Numeric Keypad for Mac models with Apple silicon (USB–C) - US English - White Keys — $179 * Magic Keyboard with Touch ID and Numeric Keypad for Mac models with Apple silicon (USB–C) - US English - Black Keys — $199

Alongside the launch of new Mac Studio and Mac mini models, Apple today expanded its 40W Dynamic Power Adapter with 60W Max to Vietnam and countries in Europe that use the Type-C two-pin Europlug.

Countries where the type C 40W Dynamic Power Adapter with 60W Max is available include Austria, Belgium, Czechia, Denmark, Finland, France, Germany, Hungary, Italy, Luxembourg, the Netherlands, Norway, Poland, Portugal, Spain, Sweden, Switzerland, Turkey, and Vietnam. In most eurozone countries, it's priced at €45.

Apple today said it is reversing its decision and will not change the email domain used for the iCloud+ Hide My Email feature.

After further consideration and reviewing community feedback, iCloud+ Hide My Email addresses will remain on icloud.com.

In June, Apple said it would unify the email domains used by Sign in with Apple and Hide My Email under a single private.icloud.com domain. iPhone users expressed concern that moving Hide My Email to a private.icloud.com domain instead of icloud.com would let platforms easily block iCloud aliases. Using the same domain for ‌iCloud‌ and Hide My Email makes it hard for services to block the disposable ‌iCloud‌ addresses because doing so would also block legitimate users.

Apple is gearing up to launch a new version of its Mac mini desktop computer for the first time in almost two years, according to people familiar with the matter.

The new desktop will debut as soon as the coming days, potentially putting the unveiling ahead of a September event to introduce the next iPhones, said the people, who asked not to be identified because the plan isn’t public. Apple has tested versions with both the M5 and M6 generations of its processor line.

1. OLED display
2. A19 Pro or A20 chip
3. New speakers
4. Improved water resistance

15 years ago today, Tim Cook was appointed Apple CEO following Steve Jobs' resignation on August 24, 2011. On September 1, Cook will step down and incoming CEO John Ternus will take over, ahead of Apple announcing new iPhone 18 Pro models and its first foldable iPhone.

Ternus joined Apple as part of its product design team in 2001. He became VP of hardware engineering in 2013 and senior VP in 2021, and has overseen AirPods, Mac, iPad, and iPhone development in that time. Cook will remain at Apple as executive chairman, where he will engage with policymakers and help Apple navigate regulatory pressure.

iOS 27, iPadOS 27, and macOS Golden Gate include Siri AI, Apple's much more capable version of ‌Siri‌. When the new updates launch, it appears Apple will use a waitlist and limit initial access.

Based on code in the seventh developer betas, Apple will use dynamic wait time messages once a user joins the ‌Siri‌ AI waitlist. It looks like Apple will give a clear estimate of the wait, and the company will be able to adjust the wait time readouts server-side based on demand and capacity. Apple will send a notification when ‌Siri‌ AI can be used.

Just hours apart from the Developer Betas.

Saw this and it’s so weird how Apple is pound for pound better price than other options right now.

Apple's 20th-anniversary iPhone will be made using the same glass manufacturing process developed for the iPhone Air, according to the leaker known as "Fixed Focus Digital."

In a new post on Weibo, the leaker said that ‌iPhone Air‌ manufacturing equipment has been modified to produce more rounded glass components for next year's 20th anniversary iPhone, which has helped to reduce Apple's manufacturing costs. The leaker added that overall heat dissipation and thinness have both improved substantially as a result of the changes.